Nowadays, many SEO’s depend only on content and on-page SEO, but they don’t understand the importance of links.
According to Google, Link building methods are the number 1 factor for ranking your website. During COVID-19, many people spend most of their time online. So this is the best time to increase your business online, and you’ve to improve your web presence.
Link building is the most reliable way to improve google search ranking, and it helps to earn brand trust.
Google penguin Changed the methods of backlinks in SEO forever
Before 2012, anyone could easily manage by ranking on the first search engine results page by adding more links. But Time has changed now. Google penguin spam filter is currently working in Google’s core algorithm.
● Backlinks definition :
When someone says ‘backlink’, it means a reference from any website to your website. This is called “inbound link (IBL)”. It’s different from the outgoing links from your page. You should understand all things about link building and its importance before starting to make them. Check her latest blog for detailed information on link building.
Inbound links are an essential factor in ensuring the ranking of your website. There are many factors which are given below:
-
Links are the number 1 factor of Google.
-
Links create trust and power.
-
According to Google, it is unnatural to find a website without inbound links.
-
Google can find your website through your backlinks.
Methods
1. Asking for backlinks:
If you’re a beginner, then you can ask for backlinks from your relatives, friends who have websites or blogs. You should keep one thing in your mind that the backlinks which are coming from a website or blog are relevant to your business niche. Otherwise, it can either impact less or be harmful for your website.
2. Build Relationship:
You should start to build relationships with your niche related communities(social groups, blogs etc.).
You can communicate with them by giving valuable comments or posting relevant content.
By participating in it, you’ll not only get backlinks, but you’ll also connect to some interesting communities according to your passion.
3. Blogging
If you have a blog site, post content regularly or at least one blog and one backlink. It’s not only risky but also harmful for your website. You’ve to post engaging and interesting content relevant to your client’s demands.
This is the best and reliable way that you get backlinks, and you can earn from them.
4. By recovering backlinks:
According to a survey, this method is used by 48% of SEO professionals. If you discover the broken links on a page, check out its content and create new content on your website. Then you can request that site to post your content instead. It’s a time-consuming idea because you’ve to find dead links, create the same content and then ask the site for linking. But if you follow this technique, you get the best result.
5. Write a Good article as a Guest post:
Some many websites and blogs accept to publish another’s articles.
You’ve to keep two things in your mind:
● The website should be relevant to your business niche.
● Write a good article which creates a good impression.
Guest post is the best way to build links.
6. Find competitors common inbound links:
You’ve to find some common backlinks for your competitors. If they can find those backlinks, you also can do it quickly.
Common Backlinks Tool (CBLT) is the best tool for discovering competitors’ common backlinks.
7. Use Quora :
Quora has 300 million active users worldwide, and it is an essential website for many SEO areas.
You’ve to find keywords for relevant content that have massive traffic.
Find the relevant questions that contain those keywords.
You can build your business by answering the questions and redirecting them to your website.
Though quora links are no-follow, there is some link building method that supports reliable connection and provides future values.
8. Infographics:
Many people use infographics to capture a wider range of audiences.
They use infographics to attract the links. If someone uses your infographics without linking to you, you can start a “ Google reverse image search.” It means you can warn some webmasters who forgot to link you.
Are backlinks enough to rank?
If you want to rank your site, then new backlinks are not enough; you’ve to take care of your backlinks and refuse spammy links.
You can get spam links from your competitors because they don’t want your website to rank, or maybe you bought some backlinks in the past.
If you want to stay in the competition, you can use an automatic tool like Link Alerts. This tool notifies you whenever the new backlinks come. Thus, you can avoid spammy SEO attacks.
